lillybear

Demand for XR content about to 10X

做多
NYSE:U   Unity Software Inc.
Creating content for AR and VR use will be in HIGH demand as big tech rush into not only the Meta verse, but all sorts of augmented reality use cases.

In a couple years from now it will be the norm to see people wearing their XR glasses, allowing them to see 3D digital objects everywhere. How do i know?

First off, all smart phones now have Lidar cameras that allow the user to generate AR experiences.
Second, and this one is huge, AR experiences can now run without a native app. That means users don't have to download an app the trigger and view the AR content. The applications are no web based requiring only an internet connection.
Third, AR objects can be linked to markers and even GPS coordinates and placed out in the wild, on top of pictures, on QR codes.

Soon products in stores will have AR advertising that pops up right when you point your camera at the product, since simply a QR code or a specific pictures can trigger it.

All this to say Unity is a primary software for creating 3D AR/VR objects and content.
And demand for this content will drastically increase in the next 5 years.

Love to hear people's feedback. Happy trading everyone!

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