Zoom is a great company to hold on to , But you cant judge based on shorter timeframes. You need to start Dollar Cost Averaging in this Range for the next 18-24 months. This is where the consolidation happens. I have 200 shares and ready to buy 400 more for the next 2 years, I am long in 5 years time horizon, but in the near term 180-190s is in the cards, Hence Short.