Knock out some exposure to the UK & pickup this 8% Dividend

Interesting stat is that 14% of the British Smoke and about 14% of Americans also smoke.

Quitting this habit was hard! But I'm all for supporting the 53,000 people working hard here paying out a 8.08% Dividend!

ROE 9%
ROA 4%
ROI 6%
Moving average is sloping down however price potentially bottomed here in the price action, and selling volume increased, but volume dropped today.
I think we found support here. I hope so because I longed this today.

P/E 9.51 (great value)
Debt/Eq 0.73 (Moderate debt largely LT)
P/FCF 12.06 (very good)
Gross Margin +83%
Net Margin +24%
Institutions Own 6.6%
Insiders Own 4.6%
53,000 Employees